{"id":11292,"date":"2025-07-06T11:11:00","date_gmt":"2025-07-06T11:11:00","guid":{"rendered":"https:\/\/www.plugandgo.es\/clientes\/\/"},"modified":"2026-01-10T13:55:31","modified_gmt":"2026-01-10T13:55:31","slug":"alerce","status":"publish","type":"clientes","link":"https:\/\/www.plugandgo.es\/en\/clientes\/alerce\/","title":{"rendered":"Alerce"},"content":{"rendered":"\t\t
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When white, in textures and nuances, embraces you<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Client Alerce\/ Wildsur<\/b><\/strong><\/p>

Service Design&Build<\/b><\/strong><\/p>

Sector Tertiary-offices<\/b><\/strong><\/p>

Location Edificio Paseo de la Castellana 36-38, Madrid<\/b><\/strong><\/p>

Deadline 2025<\/b><\/strong><\/p>

Status Completed<\/b><\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Plug&go has carried out the D&B services for the new offices \u00a0for the Real Estate companies: Alerce and Wildsur, on the 10th floor of Paseo de la Castellana 36-38 owned by Mutua Madrile\u00f1a.<\/p>

Alerce is a company specialized in the development of retail parks, which offers growth alternatives to major supermarkets and retail chains in Spain and Portugal.<\/p>

Wildsur is a Spanish real estate investment and development platform open to position itself in the main areas of the real estate sector.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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The companies, which integrate brands in the same DNA, have embraced a new space that simulates more the meeting than the traditional work, in one of the prime areas of the capital.<\/p>

The office has been designed as a neutral space where the absence of color is able to mark a careful, elegant interior design that inspires confidence and solidity. Never before has white been such a powerful claim in corporate identity as in this plug&go project for Alerce and Wilsur. \u00a0<\/p>

The noble materials and textures in different shades of white evoke well-being such as white wood, linen and biophilia that run throughout the space and connect it from the welcome area and rooms to the rest of the operational space.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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The uniqueness of the project integrates a central pillar:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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That has been coated with mirror to make it disappear and enhance the feeling of space without limits, spacious and bright.<\/p>

In terms of uses, this new corporate headquarters contains more than 70% of the space for meetings and collaboration with customers, partners and staff.<\/p>

The other space tools make it possible to compose a catalog of possibilities that allow the 4Cs: collaborate, be confidential, contemplate or disconnect and communicate. Thus, soft seating, phone booths and individual work spaces, among others, coexist.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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